The post-webinar sequence

Hey {FIRST NAME},

Thank you for coming tonight. If you missed it or want to watch it again, the replay is here: [REPLAY LINK]

The Build It Proposal Template is in the WhatsApp group for everyone who stayed to the end.

If you're thinking about the Mastermind, the short application is under the replay. It's five questions, then you pick a time to talk to my team.

The replay comes down on Friday night.

Hey {FIRST NAME},

If one thing from last night stays with you, I hope it's this.

The designers charging the most aren't the most talented ones. They know their numbers, they run the call the same way every time, and their content brings the next client in.

You can do all of that. Most people just never get shown how, so they keep guessing.

If you'd like to build it with me, apply under the replay: [REPLAY LINK]

Hey {FIRST NAME},

Here's the sum from last night, with example numbers.

One extra project a quarter at a £4,884 fee is £19,536 a year, before your sourcing margin.

Run it with your own day rate and it's usually more than people expect. The Mastermind is there to get you better-paid work every month, not more work.

Applications are open under the replay: [REPLAY LINK]

Hey {FIRST NAME},

Some of you'll take last night's notes and run with them. Honestly, I hope you do.

The thing I see most often is that people know what to do and still don't do it, because there's nobody looking at their quotes before they send them, or listening to how they say their fee.

That's what I do in the Mastermind. I look at your real work, every week, until it sticks.

If that sounds useful, apply here: [REPLAY LINK]

Hey {FIRST NAME},

The replay comes down at midnight, and applications for the January group close with it.

I keep the group small so I can look properly at everyone's work, which means spaces are limited.

If you've been thinking about it, now's the time: [REPLAY LINK]